Licensing Topics We Cover

Trademark & brand licensing

Granting or receiving permission to use a brand name, logo, or mark — and understanding how it differs from an outright assignment.

Software licensing

EULAs, SaaS subscription terms, and open-source license obligations for businesses and developers.

Business & regulatory licensing

The permits and industry-specific licenses most small businesses need to legally operate, at the local, state, and federal level.

Music & content licensing

Getting royalty-free music, sound effects, and content licensed correctly for YouTube and video, and avoiding copyright claims and strikes.

License structures

Exclusive vs non-exclusive licensing, and how licensing differs from assignment.